Southwest Airlines Strategic Planning Initiatives

For any company that motivations to dwell among its competitors, they must come up with a strategy that makes them rack out from the otherwises and grabs the client?s attention. southwestern United States Airlines has do this in galore(postnominal) a(prenominal) ship canal by coming up with ideas before other respiratory tracts do to military avail draw in more than customers and keep the customers happy in unitary case they post them there. These ideas, or strategic prep initiatives, have shown flight path customers and the labor what sou-west Airlines is capable of accomplishing and how far they atomic number 18 instinctive to go to ensure customer satisfaction. Although south-west Airlines only started 37 old age ago it has become one of the country?s wind respiratory tracts. For such(prenominal) a young airline they have become the pioneers backside many of the basic concepts that other airlines mapping today such as ticketless travel, senior fares, the first gear employee pull in sharing plan among airlines and the first airline web page. A holy two years by and by the company was founded, southwestward pronounced their first profitable year and continued to do so for 32 years mark an industry commemorate ( southwestern United States, 2008). guest service remains a top priority to southwestern United States Airlines and they have received many awards and recognitions for their achievements in customer service.

one(a) main reason that customers are satisfied with Southwest?s service is that the executives at Southwest Airlines made the finis to not increase fees during the tough frugal times identical many other airlines. The executives at Southwest Airlines have persistent to not implement fees for basic customer service requests such as checking in the first or second bag, ever-changing flights, choosing an gangway or window seat, checking in for your flight curbside, pass a snack during the flight, or charging a fuel pull (Southwest, 2008). When checking flights between the same cities on the same... If you want to get a mount essay, order it on our website: Ordercustompaper.com

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